Designer

In 2003, Joseph Chow, a Canadian graduated student gave up his profession, started up his new path of career with his friend Hong Chan. Sogna Silver was found based on a simple common interest: they both are cat lovers.They started from a small workshop and had a few consignments in cat themed shops. From the summer of 2005 to 2006, their kitty charms first appeared in one of the famous shopping center, Harbour City. In May 2006, their shop was opened at SOHO, Central in Hong Kong. They also participate in jewellery designs of many fashion brands and associations.

Concept

The name "Sogna Silver", is inspired from the italian word "Sogno", meaning of dream. Its also the dreadm that the designers pursue in order to bring more innovative idea to pet lovers. The logo is the outline of the head of Joseph's cat. Like the logo, he has a black upside-down triangle patterned forehead that makes his face look like a heart shape.

Cats

Both designers have cats. Joseph has two teddy color cats adopted from SPCA in 2000. "Mr Black" is very clever and he can open any closet or door except the front door and the fridge. "Mr. White" is very strong and he loves to challenge the altitude.

Hong has one grey short hair. He enjoys to look at the street from the window and has a strong belief that there is always somehings for him inside the Mcdonald's bag.